{"id":2104,"date":"2026-05-08T01:59:09","date_gmt":"2026-05-08T00:59:09","guid":{"rendered":"https:\/\/dpd.ma\/directives-relatives-aux-marques\/"},"modified":"2026-05-12T17:38:26","modified_gmt":"2026-05-12T16:38:26","slug":"directives-relatives-aux-marques","status":"publish","type":"page","link":"https:\/\/dpd.ma\/fr\/directives-relatives-aux-marques\/","title":{"rendered":"Directives relatives aux marques"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2104\" class=\"elementor elementor-2104 elementor-1984\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1824e8d e-con-full e-flex e-con e-parent\" data-id=\"1824e8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-360bab3 elementor-widget elementor-widget-html\" data-id=\"360bab3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- =========================\r\nDPD TRUST \u2014 TRADEMARK GUIDELINES\r\nDesigned for WordPress \/ Elementor HTML Widget\r\n========================= -->\r\n\r\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Space+Grotesk:wght@400;500;600;700;800&display=swap\" rel=\"stylesheet\">\r\n\r\n<section class=\"dpd-trademark-page\">\r\n\r\n<div class=\"dpd-trademark-container\">\r\n\r\n<!-- HERO -->\r\n<div class=\"dpd-trademark-hero\">\r\n\r\n<img decoding=\"async\" src=\"https:\/\/dpd.ma\/wp-content\/uploads\/2026\/04\/logo.webp\" alt=\"DPD Trust Logo\" class=\"dpd-trademark-logo\" \/>\r\n\r\n<h1>\r\nDPD Trust <span>Directives relatives aux marques<\/span>\r\n<\/h1>\r\n\r\n<p>\r\nR\u00e8gles et directives pour l\u2019utilisation correcte des marques DPD Trust, des logos, des actifs de marque, des noms de produits, des r\u00e9f\u00e9rences \u00e0 la plateforme, des supports marketing et des repr\u00e9sentations publiques.\r\n<\/p>\r\n\r\n<div class=\"dpd-trademark-meta\">\r\n<span>Digital Purchase Defense<\/span>\r\n<span>T\u00e9touan - Maroc <\/span>\r\n<span>Mise \u00e0 jour : 08 mai 2026<\/span>\r\n<\/div>\r\n\r\n<\/div>\r\n\r\n\r\n<!-- TRADEMARK TABLE -->\r\n<div class=\"dpd-trademark-table-wrap\">\r\n\r\n<h2>Actifs de marque enregistr\u00e9s et prot\u00e9g\u00e9s<\/h2>\r\n\r\n<div class=\"dpd-trademark-table\">\r\n\r\n<div class=\"dpd-table-row dpd-head\">\r\n<div>Marque commerciale<\/div>\r\n<div>Type<\/div>\r\n<div>Utilisation prot\u00e9g\u00e9e<\/div>\r\n<\/div>\r\n\r\n<div class=\"dpd-table-row\">\r\n<div>DPD Trust\u00ae<\/div>\r\n<div>Nom de la plateforme<\/div>\r\n<div>Services de pr\u00e9vention de la fraude et d\u2019intelligence du risque<\/div>\r\n<\/div>\r\n\r\n<div class=\"dpd-table-row\">\r\n<div>Digital Purchase Defense\u00ae<\/div>\r\n<div>Identit\u00e9 de marque<\/div>\r\n<div>SaaS commercial et protection e-commerce<\/div>\r\n<\/div>\r\n\r\n<div class=\"dpd-table-row\">\r\n<div>DPD Score\u2122<\/div>\r\n<div>Syst\u00e8me de scoring du risque<\/div>\r\n<div>Scoring de confiance t\u00e9l\u00e9phonique et de comportement de livraison<\/div>\r\n<\/div>\r\n\r\n<div class=\"dpd-table-row\">\r\n<div>DPD Signals\u2122<\/div>\r\n<div>Couche de d\u00e9tection de la fraude<\/div>\r\n<div>Indicateurs de risque et intelligence marchand<\/div>\r\n<\/div>\r\n\r\n<div class=\"dpd-table-row\">\r\n<div>DPD Protect\u2122<\/div>\r\n<div>Fonctionnalit\u00e9 du service<\/div>\r\n<div>Services de protection des marchands<\/div>\r\n<\/div>\r\n\r\n<div class=\"dpd-table-row\">\r\n<div>DPD API\u2122<\/div>\r\n<div>Produit d\u00e9veloppeur<\/div>\r\n<div>Int\u00e9grations personnalis\u00e9es et API de v\u00e9rification<\/div>\r\n<\/div>\r\n\r\n<\/div>\r\n<\/div>\r\n\r\n\r\n<!-- CONTENT -->\r\n<div class=\"dpd-trademark-content\">\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>R\u00e8gles d\u2019utilisation des marques<\/h2>\r\n\r\n<p>\r\nLe nom DPD Trust, le logo, l\u2019identit\u00e9 visuelle, la terminologie de scoring, les marques de service et les actifs de la plateforme sont une propri\u00e9t\u00e9 intellectuelle prot\u00e9g\u00e9e appartenant \u00e0 DPD Trust.\r\n<\/p>\r\n\r\n<p>\r\nToute utilisation des marques DPD Trust doit respecter le droit commercial marocain applicable, les r\u00e9glementations relatives \u00e0 la propri\u00e9t\u00e9 intellectuelle, les r\u00e8gles anti-fraude et les normes du commerce num\u00e9rique.\r\n<\/p>\r\n\r\n<\/div>\r\n\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>Utilisations autoris\u00e9es<\/h2>\r\n\r\n<ul>\r\n<li>Utilisez les marques DPD Trust uniquement lorsque vous faites r\u00e9f\u00e9rence de mani\u00e8re exacte \u00e0 la plateforme ou aux services officiels DPD Trust.<\/li>\r\n\r\n<li>Respectez la capitalisation, l\u2019orthographe et la pr\u00e9sentation visuelle correctes des marques.<\/li>\r\n\r\n<li>Utilisez les logos et actifs officiels DPD Trust sans modification.<\/li>\r\n\r\n<li>Utilisez les r\u00e9f\u00e9rences \u00e0 DPD Trust uniquement dans des contextes commerciaux, \u00e9ducatifs, d\u2019int\u00e9gration ou de presse licites.<\/li>\r\n\r\n<li>Les marchands et partenaires approuv\u00e9s peuvent mentionner les int\u00e9grations DPD Trust \u00e0 des fins de compatibilit\u00e9 et de pr\u00e9sentation du service.<\/li>\r\n<\/ul>\r\n\r\n<\/div>\r\n\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>Utilisations interdites<\/h2>\r\n\r\n<ul>\r\n<li>Ne modifiez pas, ne d\u00e9formez pas, ne recolorez pas, ne faites pas pivoter, n\u2019animez pas et ne recr\u00e9ez pas le logo DPD Trust ou l\u2019ic\u00f4ne de bouclier.<\/li>\r\n\r\n<li>N\u2019utilisez pas les marques DPD Trust dans des contextes trompeurs, diffamatoires, frauduleux, abusifs ou mensongers.<\/li>\r\n\r\n<li>N\u2019insinuez pas un parrainage, une approbation, un partenariat, une certification ou une validation sans autorisation \u00e9crite.<\/li>\r\n\r\n<li>N\u2019enregistrez pas de domaines, comptes de r\u00e9seaux sociaux, applications ou entreprises utilisant des noms pouvant \u00eatre confondus avec DPD Trust.<\/li>\r\n\r\n<li>N\u2019utilisez pas les actifs DPD Trust dans des activit\u00e9s de jeux ill\u00e9gaux, d\u2019escroquerie, de phishing, de faux services logistiques ou d\u2019op\u00e9rations de contrefa\u00e7on.<\/li>\r\n\r\n<li>Ne reproduisez pas les conceptions d\u2019interface ou les mises en page de la plateforme DPD Trust dans le but d\u2019usurper l\u2019identit\u00e9 du service.<\/li>\r\n<\/ul>\r\n\r\n<\/div>\r\n\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>R\u00e9f\u00e9rences des partenaires et des marchands<\/h2>\r\n\r\n<p>\r\nLes marchands autoris\u00e9s peuvent utiliser des formulations telles que :\r\n<\/p>\r\n\r\n<ul>\r\n<li>\u00ab Prot\u00e9g\u00e9 par DPD Trust \u00bb<\/li>\r\n<li>\u00ab Int\u00e9gr\u00e9 avec DPD Trust \u00bb<\/li>\r\n<li>\u00ab V\u00e9rification DPD Trust activ\u00e9e \u00bb<\/li>\r\n<\/ul>\r\n\r\n<p>\r\nLes partenaires ne doivent pas se pr\u00e9senter comme op\u00e9rateurs officiels, propri\u00e9taires, repr\u00e9sentants l\u00e9gaux ou filiales de DPD Trust, sauf approbation contractuelle.\r\n<\/p>\r\n\r\n<\/div>\r\n\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>Protection des actifs de marque<\/h2>\r\n\r\n<p>\r\nDPD Trust se r\u00e9serve le droit de demander la modification, la correction ou la suppression de toute utilisation non autoris\u00e9e d\u2019une marque susceptible de porter atteinte \u00e0 la marque, d\u2019induire les marchands en erreur ou de cr\u00e9er une confusion sur le march\u00e9.\r\n<\/p>\r\n\r\n<p>\r\nDPD Trust peut engager des proc\u00e9dures juridiques en vertu du droit marocain applicable et des principes internationaux de propri\u00e9t\u00e9 intellectuelle en cas d\u2019abus de marque, d\u2019usurpation d\u2019identit\u00e9, de repr\u00e9sentation frauduleuse ou d\u2019utilisation commerciale abusive.\r\n<\/p>\r\n\r\n<\/div>\r\n\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>Mentions l\u00e9gales<\/h2>\r\n\r\n<p>\r\nDPD Trust\u00ae, Digital Purchase Defense\u00ae, DPD Score\u2122, DPD Signals\u2122, DPD Protect\u2122, ainsi que les logos, identifiants visuels, noms de plateforme et identit\u00e9s commerciales associ\u00e9s, sont des marques ou des actifs prot\u00e9g\u00e9s de DPD Trust.\r\n<\/p>\r\n\r\n<p>\r\nToute utilisation commerciale non autoris\u00e9e, imitation, distribution ou pr\u00e9sentation trompeuse peut violer les r\u00e9glementations marocaines relatives aux marques, \u00e0 la concurrence d\u00e9loyale, \u00e0 la protection des consommateurs et au commerce num\u00e9rique.\r\n<\/p>\r\n\r\n<\/div>\r\n\r\n\r\n<div class=\"dpd-section\">\r\n\r\n<h2>Contact<\/h2>\r\n\r\n<p>\r\nPour les autorisations d\u2019utilisation des marques, les demandes m\u00e9dias, le branding de partenariat ou les questions juridiques, \r\n<a href=\"https:\/\/app.dpd.ma\/contact\" target=\"_blank\" rel=\"noopener noreferrer\">Contactez-nous<\/a>\r\n<\/p>\r\n\r\n<\/div>\r\n\r\n<\/div>\r\n\r\n<\/div>\r\n<\/section>\r\n\r\n\r\n<style>\r\n\r\n.dpd-trademark-page,\r\n.dpd-trademark-page *{\r\nfont-family:\"Space Grotesk\",sans-serif !important;\r\nbox-sizing:border-box;\r\n}\r\n\r\n.dpd-trademark-page{\r\nbackground:#f4f7fb;\r\npadding:80px 18px;\r\ncolor:#0A2540;\r\n}\r\n\r\n.dpd-trademark-container{\r\nmax-width:1180px;\r\nmargin:auto;\r\n}\r\n\r\n\/* HERO *\/\r\n\r\n.dpd-trademark-hero{\r\nbackground:\r\nradial-gradient(circle at 20% 20%, rgba(21,198,226,.12), transparent 28%),\r\nlinear-gradient(135deg,#071A2E 0%,#0A2540 100%);\r\nborder-radius:34px;\r\npadding:70px 50px;\r\ntext-align:center;\r\nposition:relative;\r\noverflow:hidden;\r\nmargin-bottom:34px;\r\n}\r\n\r\n.dpd-trademark-logo{\r\nwidth:140px;\r\nmargin-bottom:30px;\r\n}\r\n\r\n.dpd-trademark-hero 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26px;\r\nfont-size:30px;\r\nfont-weight:700;\r\nletter-spacing:-.03em;\r\n}\r\n\r\n.dpd-trademark-table{\r\nborder:1px solid #dbe5f0;\r\nborder-radius:20px;\r\noverflow:hidden;\r\n}\r\n\r\n.dpd-table-row{\r\ndisplay:grid;\r\ngrid-template-columns:1.1fr .8fr 1.6fr;\r\n}\r\n\r\n.dpd-table-row div{\r\npadding:18px 20px;\r\nborder-right:1px solid #e7edf5;\r\nborder-bottom:1px solid #e7edf5;\r\nfont-size:15px;\r\nline-height:1.7;\r\n}\r\n\r\n.dpd-table-row div:last-child{\r\nborder-right:none;\r\n}\r\n\r\n.dpd-table-row:last-child div{\r\nborder-bottom:none;\r\n}\r\n\r\n.dpd-head{\r\nbackground:#0A2540;\r\n}\r\n\r\n.dpd-head div{\r\ncolor:#fff;\r\nfont-weight:700;\r\n}\r\n\r\n\/* CONTENT *\/\r\n\r\n.dpd-trademark-content{\r\nbackground:#fff;\r\nborder-radius:28px;\r\npadding:22px 42px;\r\nborder:1px solid #e6edf5;\r\n}\r\n\r\n.dpd-section{\r\npadding:34px 0;\r\nborder-bottom:1px solid #edf2f7;\r\n}\r\n\r\n.dpd-section:last-child{\r\nborder-bottom:none;\r\n}\r\n\r\n.dpd-section 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li{\r\nfont-size:15px;\r\nline-height:1.85;\r\n}\r\n\r\n}\r\n\r\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>DPD Trust Directives relatives aux marques R\u00e8gles et directives pour l\u2019utilisation correcte des marques DPD Trust, des logos, des actifs de marque, des noms de produits, des r\u00e9f\u00e9rences \u00e0 la plateforme, des supports marketing et des repr\u00e9sentations publiques. Digital Purchase Defense T\u00e9touan &#8211; Maroc Mise \u00e0 jour : 08 mai 2026 Actifs de marque enregistr\u00e9s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2099,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-2104","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/pages\/2104","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/comments?post=2104"}],"version-history":[{"count":1,"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/pages\/2104\/revisions"}],"predecessor-version":[{"id":2105,"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/pages\/2104\/revisions\/2105"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/media\/2099"}],"wp:attachment":[{"href":"https:\/\/dpd.ma\/fr\/wp-json\/wp\/v2\/media?parent=2104"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}